Iliomare hotel: visual identity

Designer: Designmono

Brand: Iliomare Hotels & Resorts 

Printing: Offset one Pantone color print for the case on both sides and silver hot foil stamping. Offset four colors CMYK print for the brochures. Offset one pantone color for the business cards and with compliments cards with silver Hot foil stamping on both applications. One pantone color was applied also on the synthetic beach menu. Silkscreen printing with silver pantone for the pencils.

Finish: Matt soft-velvet lamination on the exterior of the case for maximum protection. Raised embossing, die cutting, hand folding and gluing for the creation of a unique case for the brochures and menus of the hotel that will accompany the client trough his stay. Creasing and folding for the spa brochure. Raised embossing, die cutting and hand folding for the creation of the bill folder.

Binding: Saddle-stiched binding for the “True blue” brochure and beach menu

Papers: Sirio White White 400gr. for the case, business cards and with compliments cards. Sirio White White 170gr. for the “True blue” and spa brochure. Nettuno Blue Navy 300gr. for the bill folder. All by Fedrigoni. Synaps OM 300gr. for the external sheet of the beach menu and 230gr. for the interior, by Agfa.